Danny Valdez

  • Senior Web Design+Dev
  • CRO+Strategy
  • Brand Development
  • Illustration

I'm a designer and developer who's spent 20 years bridging brand, product, and web for companies that care about craft as much as conversions. I live in Los Angeles with my wife and daughter, and consider myself lucky to spend my days hunched over my computer making cool, pretty internet stuff.

Danny
Valdez

  • Senior Web Design+Dev
  • CRO+Strategy
  • Brand Development
  • Illustration

I'm a designer and developer who's spent 20 years bridging brand, product, and web for companies that care about craft as much as conversions. I live in Los Angeles with my wife and daughter, and consider myself lucky to spend my days hunched over my computer making cool, pretty internet stuff.

Design Case Studies

Eden

A telehealth brand at the center of one of the decade's fastest-moving industries — its website and design system evolving in step with a market that is constantly rewriting its own rules.

See Case Study

LinkU

A ground-up rebrand and product redesign for a real estate follow-up platform that had outgrown a decade of mismatched names and logos — transformed into one clean brand with a simplified experience that makes automated outreach feel human.

See Case Study

Erin Edwards for Riverside

A complete campaign identity for a first-time City Council candidate — logo, signage, website, and more, built to give an unknown candidate the visual presence and credibility to build real momentum from scratch.

See Case Study

Illustrations

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Comics

Thirty: My Year in Downtown LA (2012-2013)

A year's worth of daily vignettes chronicling my move from the suburbs to Downtown LA.

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Mark: An LSD Saga (2011)

An unfinished retelling of the book of Mark, set in a reimagined Southern California of the 1970s.

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Why I Hate Orange County, California (2010)

A 24-page rant stemming from a lifetime spent in the bowels of suburban Southern California.

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Twelve Easy Steps for Breaking Up (2006)

The goal: An introspective analysis of my first real breakup. The outcome: This one-sided, superficial comic.

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Senior Thesis (2005)

A 7-page meta-thesis that emerged after months of struggling with the pressures of wrapping up my Fine Art degree.

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Turn on the Fun (2002)

Set on the sales floor of a big-box retailer, this comic wound up getting me fired from my first real job.

Read Comic

About

I grew up in a quiet, dusty Southern California town where the cows outnumbered the people. As a kid I spent a lot of time drawing Ghostbusters, trains, Ninja Turtles, Batman, and dinosaurs. My high school years were spent memorizing Austin Powers movies and getting my ass kicked at GoldenEye. I majored in Fine Art at UC Riverside, where I also became obsessed with Tool, churned out a bunch of obnoxiously convoluted pseudo-spiritual digital paintings, and took an interest in both comics and web design.

After school, I began full-time work as a graphic designer, and settled into a web design position a year later. That accidentally turned into a 17-year stint at the same company. I started out customizing templates for real estate agents and somehow ended up building platforms from scratch, reshaping brands from the inside out, and becoming the company's go-to one-person design department. When that chapter ended, I landed at a telehealth startup, where I've spent the last couple of years doing pretty much the same thing — but under a lot more pressure (and with a lot more spreadsheets).

I currently live in Los Angeles with my wife and daughter, working remotely from our small condo. In my spare time I drink boba, and stay hunched over in front of Photoshop while working on illustrations or comic projects — simultaneously ruining both my back and my eyes.

Illustrated portrait of Danny Valdez holding a boba drink
View Resume

Some random things about me

  • Favorite painting: This one.

  • Childhood dinosaur preference: Deinonychus.

  • Currently listening to: Probably some pretentiously long prog rock that old white guys listen to.

  • Celebrity look-alike: Seth Meyers

  • Favorite vehicle for boba: Passion Fruit Green Tea.

  • Number of published photographs: One. (I'm famous!) Take a look.

  • Comic book influences: Ware, Drnaso, Seth, Tomine, Thompson, Lemire, Brown, Mazzucchelli & more.

  • Very first web design project: An embarrassing late-90s GeoCities site showcasing my collection of stolen fast food trays. (The page is lost forever, but here's the logo!)

  • Most used emoji: 👍 (because I'm old)

Illustrated portrait of Danny Valdez holding a boba drink